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M: Business
Author: O.C. Ferrell
Publisher: McGraw-Hill Higher Education
ISBN: 1259702413
Pages: 416
Year: 2016-01-29
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Author: Kathryn Rentz
Publisher: McGraw-Hill Higher Education
ISBN: 0077637275
Pages: 384
Year: 2014-02-07
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M: Business Communication has become the most technologically current and pedagogically effective product on the market, and is written by the authors of Lesikar's Business Communication: Making Connections in a Digital World. Its focus on the essentials required of today's digital workplace makes it easy for instructors to cover all the materials presented within the semester, and its student-centered design and study resources ensure success. Paired with Connect Business Communication; M: Business Communication contains the tools needed to navigate through the fast-paced and ever-changing field effectively and efficiently.
Business Communication: Process & Product
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
ISBN: 1305957962
Pages: 1056
Year: 2017-02-21
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BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 9E prepares readers for success in today's digital workplace. This book introduces the basics of communicating effectively in the workplace, using social media in a professional environment, working in teams, becoming a good listener, and developing individual and team presentations. Authors Mary Ellen Guffey and Dana Loewy also offer a wealth of ideas for writing resumes and cover letters, participating in interviews, and completing follow-up activities. Optional grammar coverage in each chapter, including a comprehensive grammar guide in the end-of-book appendix, helps readers improve critical English language skills. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Practical Business Math Procedures
Author: Jeffrey Slater
Publisher: McGraw-Hill Higher Education
ISBN: 1259662942
Pages: 736
Year: 2016-01-08
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Author: O. C. Ferrell
ISBN: 1283388960
Pages: 601
Year: 2011
View: 560
Read: 741

Dynamic Business Law: The Essentials
Author: Daniel Herron, Nancy Kubasek, Linda Barkacs, M. Neil Browne, Lucien Dhooge
Publisher: McGraw-Hill Higher Education
ISBN: 1259404064
Pages: 656
Year: 2015-01-23
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Dynamic Business Law: The Essentials is appropriate for the one-semester Business Law course. It contains the basics of business law but does not get bogged down in the kind of details that are more appropriate in an upper-level law class. The text provides an examination of the basic questions, concepts, and legal rules of business law. Emphasis on the BUSINESS in business law. Dynamic Business Law: The Essentials emphasizes the tie of legal issues back to the core business curriculum. This will help both students and faculty. Faculty need to know how this is integrated as they are constantly ‘defending’ the inclusion of this course in the business curriculum. And students need to understand how the concepts tie to their future business careers. Emphasis on TEACHING. Many professors teaching this course are attorneys first and academics second. They do not have a lot of time to prepare or think about how to apply this information effectively for their business students. Dynamic Business Law: The Essentials contains a helpful instructor’s manual, particularly for the many adjuncts teaching this course. Emphasis on CRITICAL THINKING. Neil Browne, one of the co-authors of this text, has written a successful text on critical thinking. His framework is included in Dynamic Business Law: The Essentials as well – to help students learn how to frame and reframe a question/issue. Critical thinking questions are also included at the end of each case, to tie in this component even further.
Understanding Business
Author: William Nickels, James McHugh, Susan McHugh
Publisher: McGraw-Hill Higher Education
ISBN: 1259302644
Pages: 800
Year: 2015-01-09
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Understanding Business has long been the market leader because we listen to instructors and students. With this eleventh edition we are proud to offer a platinum experience, that: Improves Student Performance—Understanding Business puts students at the center. It’s the only learning program on the market to offer proven adaptive technology that increases grades by a full letter through Connect® Business, and the only program to offer the first and only adaptive eBook ever, SmartBook. Enhances your Teaching—The authors are dedicated to supporting your teaching and your student’s learning, which is why they listen to YOU and develop resources based on YOUR suggestions and course needs. This is the only author-team on the market that carefully review each and every resource to ensure cohesion. Accessible to All—This learning program has moved toward tighter compliance with the Web Content Accessibility Guidelines, and provides students the opportunity to learn regardless of learning style or disability. What’s more, it earner a perfect score of 100 points possible by Quality Matters, an independent organization that reviews and certifies the quality of online courses and online components. Choose a platinum experience. Choose Understanding Business.


Author: O. C. Ferrell, Geoffrey A. Hirt, Linda Ferrell
ISBN: 1259929450
Year: 2018
View: 1099
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Author: Marcella Kelly, Chuck Williams
Publisher: Cengage Learning
ISBN: 133751649X
Pages: 368
Year: 2017-02-21
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4LTR Press solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course resource. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Fashion Entrepreneurship
Author: Michele M. Granger, Tina M. Sterling
Publisher: Fairchild Books
ISBN: 1609011341
Pages: 392
Year: 2011-08-31
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Written by entrepreneurs, for entrepreneurs, Fashion Entrepreneurship: Retail Business Planning, 2nd Edition, serves as a step-by-step guide to starting a fashion retail business. In addition to exploring entrepreneurship, management, and market segmentation, the text covers tactical elements such as financial statements, cash flow, accessing capital, merchandising, and creating a store on the Web. Using a hypothetical business plan that builds progressively with each chapter, the book offers a real-world practical framework for building a successful retail venture and creating a business plan. Profiles of successful entrepreneurs and exercises allow readers to apply the process to their own concepts.
M: Finance
Author: Marcia Cornett, Troy Adair, John Nofsinger
Publisher: McGraw-Hill Higher Education
ISBN: 1259322025
Pages: 384
Year: 2015-01-09
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M: Finance incorporates the newest technology to facilitate the learning process, saving valuable time for you and your students. Cornett M’s unmatched pedagogy and additional resources within Connect Plus help students solve financial problems, understand the relevance, and apply what they’ve learned. The text’s succinct coverage, magazine-like design, and personal examples combine with a complete digital solution to help your students achieve higher outcomes in the course.
Foundations of Business
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
ISBN: 1305511069
Pages: 560
Year: 2016-01-15
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Gain a solid understanding of business today and what it takes to become a better employee, more informed consumer, and even a successful business owner with the best-selling FOUNDATONS OF BUSINESS, 5E. This up-to-date, comprehensive survey of business highlights forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics and special features examine ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage addresses cutting-edge topics, such as the impact of social media in business, the economic recovery and remaining economic issues, international business, green and socially responsible business, and sustainability. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
The Legal Environment of Business: Text and Cases
Author: Frank B. Cross, Roger LeRoy Miller
Publisher: Cengage Learning
ISBN: 1305967305
Pages: 880
Year: 2016-10-10
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THE LEGAL ENVIRONMENT OF BUSINESS is the #1 text for this course--setting the standard by delivering comprehensive, authoritative, and cutting-edge coverage in an interesting and accessible format. Its recipe for success includes the same black letter law flavor as its market-leading counterpart, BUSINESS LAW by Clarkson, Miller, and Cross, but with a specific focus on current topics such as ethics, government regulation, and administrative law. The cases, content, and features of the exciting new Tenth Edition have been thoroughly updated to represent the latest developments in the business law environment. An excellent assortment of cases ranges from precedent-setting landmarks to important recent decisions, and ethical, global, e-commerce, digital, and corporate themes are integrated throughout. In addition, numerous critical-thinking exercises challenge students to apply what they have learned to real-world issues. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Business English
Author: Mary Ellen Guffey, Carolyn M. Seefer
Publisher: Cengage Learning
ISBN: 1305887107
Pages: 544
Year: 2016-01-02
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Readers refresh and strengthen language skills with proven grammar instruction and extensive learning resources found in BUSINESS ENGLISH, 12E by Mary Ellen Guffey and Carolyn Seefer. The market leader in grammar and mechanics since its first publication, BUSINESS ENGLISH uses a three-level approach to divide topics into manageable units that help readers hone the critical skills needed most. Packed with insights from the authors’ more than 60 years of combined classroom experience, this edition helps readers develop the strong language skills necessary to perform confidently in today’s digital classroom and tomorrow’s workplace. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Author: Richard M. Robin, Karen Evans-Romaine, Galina Shatalina
Publisher: Pearson Higher Ed
ISBN: 0205957579
Pages: 448
Year: 2012-11-05
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This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. The Fifth edition of the best-selling communicatively based text for beginning Russian is enhanced by a greater focus on contemporary culture and simplified, visual grammar explanations that will better engage your students. Golosa : A Basic Course in Russian, 5e strikes a true balance between communication and structure. It takes a contemporary approach to language learning by focusing on the development of functional competence in the four skills (listening, speaking, reading, and writing), as well as the expansion of cultural knowledge. It also provides comprehensive explanations of Russian grammar along with the structural practice students need to build accuracy. Golosa is divided into two books (Book 1 & Book 2) of ten units each. The units are organized thematically, and each unit contains dialogs, texts, exercises, and other material designed to enable students to read, speak, and write about the topic, as well as to understand simple conversations. The systematic grammar explanations and exercises enable students to develop a conceptual understanding and partial control of all basic Russian structures. This strong structural base enables students to accomplish the linguistic tasks and prepares them for further study of the language.